Find out what the rest are doing, then make yourself the best

Competitor Audit

  • Operation Hospitalitys 1000 point review system

    Our mystery auditors, who have decades of experience, use systems and questions that they have built to collect data from your competitors to see where your venue is at.

  • Detailed Analysis

    Once we’ve got the data, we dig in. We highlight strengths, any improvement areas and best practices that can build on your business and increase revenue.

  • The "How To"

    One thing we do differently, we build a “How To” using the data, your strategy and your aspirations for the business. Step by Step specific SOP’s for your business.

Competitor Analysis

Your guests are comparing you—whether you are or not.

Our Competitor Audits show how your business stacks up against local alternatives and where you can win market share.

We analyse:

  • Pricing, positioning, and value perception

  • Strengths competitors execute well

  • Gaps in service, product, or experience

  • Opportunities your competitors are missing

We also build an anonymous commercial picture, estimating spend patterns, turnover potential, and margin opportunities—without naming individual businesses.

Clear, practical insight into where you stand, where the market is vulnerable, and how to outperform competitors with confidence.

Why Your Venue Needs It

Running a great venue isn’t just about what happens inside your four walls — it’s about knowing what guests are comparing you to. Whether it’s the pub down the street, the café with the Instagram buzz, or the hotel offering package deals, your customers are constantly making choices.

A Competitor Analysis shows you exactly where you stand in that choice. Maybe your prices are out of step with the market. Maybe a rival is offering something unique that’s pulling people in. Or maybe they’re missing something vital that you could deliver better. Without this insight, you’re guessing — and in hospitality, guessing costs money.

By understanding how your competitors price, perform, and present themselves, you’ll see the opportunities to sharpen your edge, attract more guests, and keep your regulars loyal. It’s the kind of knowledge that turns “keeping up” into “getting ahead.”